Artwork Guidelines

Help Us Get the Best Result From Your Logo Good-quality artwork helps us produce the best possible printed or embroidered result. Before uploading your logo, artwork or text, please check the guidelines below. Use the Best Quality File Available Please send the highest-quality version of your artwork that you have. Avoid using: Screenshots Blurry images…

Help Us Get the Best Result From Your Logo

Good-quality artwork helps us produce the best possible printed or embroidered result.

Before uploading your logo, artwork or text, please check the guidelines below.

Use the Best Quality File Available

Please send the highest-quality version of your artwork that you have.

Avoid using:

Screenshots
Blurry images
Very small images
Images copied from social media
Photos of printed logos
Heavily compressed files

A clean digital version of your logo is always preferred.

Preferred File Types

Where possible, please provide artwork in one of these formats:

High-resolution PNG files may also be suitable, especially where the background is transparent.

If you are unsure whether your file is suitable, contact us and we can review it before production.

Image Resolution

For PNG, JPEG or other image-based artwork, please use the highest resolution available.

Low-resolution artwork may look blurred or unclear when enlarged for printing.

As a general rule, larger and clearer files produce better results.

Transparent Backgrounds

Where possible, logos should be supplied with a transparent background.

This helps prevent unwanted white or coloured boxes appearing around the artwork when it is applied to the garment.

Colours

Colours shown on a computer, phone or tablet may look slightly different from the finished printed or embroidered result.

Colour appearance can be affected by:

Screen settings
Garment colour
Fabric type
Printing method
Embroidery thread
Production process

If accurate colour matching is especially important, please contact us before placing your order.

Text and Spelling

Please carefully check all wording and spelling before submitting your artwork or custom text.

Make sure names, numbers, company details and other text are correct.

Southline will normally reproduce customer-supplied text and artwork as submitted, so please review everything carefully before confirming your order.

Logo Size and Position

The final size and placement of your logo may depend on:

Garment type
Available decoration area
Logo shape and proportions
Selected logo position
Printing or embroidery method

Some logo positions may only support certain decoration methods.

If your artwork is not suitable for the selected position, our team may contact you before production.

Printing and Embroidery

Artwork suitable for printing may not always be suitable for embroidery in exactly the same form.

Fine details, very small text, gradients or complex artwork may need adjustment for embroidery.

If any changes are required to make your artwork suitable for production, we may contact you before proceeding.

Multiple Logo Positions

If you choose more than one logo position, please make sure the correct artwork is assigned to each position.

For example:

Left Breast — company logo
Big Back — larger brand design
Sleeve — secondary logo or text

Each position may have different size and decoration requirements.

Customer-Supplied Artwork

By providing artwork to Southline, you confirm that you have the necessary rights or permission to use it and authorise us to reproduce it for your order.

Please do not upload artwork that infringes another person’s copyright, trademark or other intellectual property rights.